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About

Senior Art Director + Digital Marketer | Blending Creativity & Strategy


Hi, I’m Nina, a creative and strategic professional with expertise in advertising, branding, and digital marketing, driven by human insights.

 

I thrive at the intersection of creativity and strategy, crafting impactful campaigns that connect brands with audiences in meaningful ways. My work is rooted in adaptability, forward-thinking, and fostering connections that drive real results.


Passionate about cultural behaviour, art, and storytelling, I blend analytical and creative skills to craft impactful ideas as an Art Director. With some curiosity, I ventured abroad and took post-graduate studies in Public Relations and Marketing in Canada, then worked in the SEM Department at Saatchi & Saatchi CA.

With +9 years of experience as a Senior Art Director, I’ve developed integrated campaigns and creative solutions that have earned design and advertising awards.

 

During my free time, I like to share my art, make illustrations & paint, take on design or branding projects, learn new things, explore the city, and laugh at memes.

Experience

Brands Handled:

Past Agencies:

Canada: Saatchi & Saatchi

Philippines: Dentsu Jayme Syfu, Ogilvy, DDB

Vietnam: Lowe, BBDO, JWT

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High-Level Skills
Digital Marketing: Marketing & Campaign Strategy, Analytics, SEM

Creative & Branding: Art Direction, Ideation, Design Thinking, Storytelling, and Brand Development

Technical: Adobe Creative Cloud (Ps, Ai, Lr), Ad Platforms (Google/Bing Ads)


Leadership: Team Management, Training, Cross-Collaboration, Pitch Development


Additional Skills:
CRM, Writing for Public Relations, Social Media Content, 
Web Design, UI/UX Basics

Contact

Email for resume/CV, recommendation letters, or

Projects together:

• Branding/Design

• Illustrations

• Ad Campaigns or Content Ideas

• Marketing Strategies

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Collaborations are cool too!

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ninafides@gmail.com

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